For too many of us, our monthly periods are confusing, embarrassing, or isolating. This is, of course, a marketplace problem AND a cultural problem. At MOONS, we want to help change both. We believe that a person's monthly moon should be properly understood, cared for, and respected—by everyone. And so this phrase is our mantra, our rallying cry, our reason for being, but we hope that it also serves as a reminder:
— That our bodies, and Mother Nature, are exquisitely interesting and deserving of our attention.
— That our monthly cycles are a crucial and useful metric, revealing and reflecting truths about our own physical health and mental wellness.
— That not all who have monthly moons identify as girls or women and that not all girls or women have a monthly moon that reflects common experience.
— That wherever a person is in their life cycle, from pre-pubescent to post-menopausal, their voices should be valued deeply and equally.